A few weeks ago I had the pleasure of attending a conference that was hosted by the Laotian American National Alliance in Las Vegas.
I have been sent to work-related conferences by my employers in the past, but this was the first time that I had shelled out my own money to attend an event that focused on topics inline with my own personal ambitions.
I met some wonderful people and organizations while I was in attendance, ranging from small start-ups like “The Ninja Foods,” which specializes in the sale of Lao food ingredients and spreading the Lao food movement (#laofoodmovement) within the United States and abroad, to an author/entertainer named Binly who recently published a book called “Dance Among Elephants.” This is an excellent read for poetry fans.
The knowledge, insights, and relationships I gained from attending this conference were immeasurable and I’ll carry all of these things with me on my journey to grow as a person and as an aspiring businessman.
Whether through work or through your own personal endeavors, I highly encourage you to attend conferences. Some of the benefits you can expect from attending a conference are:
1. You will have opportunities to network for business purposes.
Potentially, you might be able to assist other attendees to achieve their business goals. You may have a certain skill set that someone who is also attending the conference might need and can’t find elsewhere.
In my case, offering to lend a hand with social media or with website development was something I mentioned often because these are the skills and tools that I could offer.
Other times, there will be people who could potentially help you get your idea off of the ground. Maybe you have a business concept or a product and need someone to provide knowledge of the distribution aspect. All of these scenarios are common and possible if you attend a conference.
2. You will have a venue to share stories with other professionals or business-minded people.
Here at ROI Online, we have been placing an emphasis on helping our clients tell their stories effectively.
Anyone who has a product or service to sell needs to take a serious look at how their story is being told if they hope to build an effective marketing strategy. What better place than a professional conference to share that story?
During my time at the LANA conference I connected with so many individuals who told me about how their products or services came to fruition, such as the products produced by Khaolaam LLC and how their career goals evolved.
Or, how their business expanded like in the case of the No. 1 rated female DJ, DJ Joy (DJMissJoy.com), or how they became inspired to support the community because of the people they came in contact with at similar conferences. Being in this conference environment allowed all of us to share our stories freely and allowed so many of us to channel positive energy and motivate each of us to come closer to our goals.
3. New skills, professional opportunities or business ideas can be learned and shared easily at conferences.
A conference environment is conducive to the sharing of this type of information. Depending on the types of speakers and the panels invited to the event, you may learn something about how to break into a particular career field, how to manage the growing pains of a new business that you’ve just started or how to maintain your social media presence. If you are well prepared and take plenty of notes, you should be able to leave a professional conference with a wealth of knowledge that could help you with your business or career goals.
4.Conferences build communities related to whatever it is that the conference represents.
This point may be the most important of all of the benefits that I’ve listed. Conferences are formed around the notion that like-minded individuals can come together based upon some unifying causes and produce positive results for the communities in which each attendee lives. In the case of the LANA conference, the community that developed before my very eyes was built upon the concepts of leadership, promoting education, and spreading positivity to all of those in attendance.
After viewing the overwhelming response from social media it was pretty clear that although the conference may have only lasted for two days, the lessons and messages that were taught to us will carry on indefinitely. Lectures like the one given by Michael Luangrath inspired many of us to actively pursue our goals and serve the community in the process.
Conferences are great investments for individuals who are interested in personal and professional development. I encourage everyone to consider attending a conference related to your interests and I hope that you will have as much fun, form as many relationships and gain as much knowledge as I have been fortunate enough to obtain from the 2016 LANA conference.
To all of those whom I wasn’t able to mention in this blog, you still have my full support for your success. If you enjoyed this blog post please share it with your friends and leave me a comment below. I’d love to hear from you.