Steve Brown

Managing Member

At ROI Online, we continue to see business leaders struggle with transitioning from traditional marketing into the modern world of marketing. Entrepreneurs expect marketing to make them money — and rightly so. But the sad reality is most marketing is a waste of money if you don’t have a strategic plan and a dependable marketing team.

Steve has built a team of marketing professionals who creatively develop impactful marketing plans and sales strategies to help you grow your business and achieve your goals. It's the ROI Process; you get more leads, more business, and more ROI, on top of a reliable marketing team you can partner with and trust to support your business. 

Steve is an alumnus of the Goldman Sachs 10K Small Business Program at Babson College. 

Aaren Ruggles

Content

Your business is uniquely you, and you want your content to reflect that. But creating clear messaging that resonates with potential customers and represents your business can seem impossible — especially when you’re so busy managing every other aspect of your company!

As a StoryBrand certified copywriter, experienced storyteller, and HubSpot content expert, Aaren can help create content for your business that converts leads into paying customers and showcases what makes your business unique. Whether you’re starting from scratch or repurposing existing content, she’ll ensure your web pages, emails, downloadable offers, and all other content pieces are as effective as they are tailored to you. 

Aaren is certified in HubSpot Marketing Software, Inbound Methodology, StoryBrand, and Primal Branding. 

Zach Morris

Creative

While your business’s story is important, that message won't have the same impact without compelling graphics and seamless user experience.

Zach is a multidisciplinary graphic designer, Growth-Driven-Design expert, and creative mastermind. With a passion for web design and creating meaningful user experiences, he will make sure your marketing materials reflect your branding and messaging.

He is also certified in StoryBrand, Inbound, Client Management, HubSpot, and Primal Branding.

Jim Syphokham

Development

Your company website is the foundation for your internet marketing efforts, but launching a new website can be intimidating. Decisions about user experience, functionality, and technology can all be overwhelming.  

As the Web Development Director, Jim understands your concerns and will guide you through this process every step of the way. His expertise in web development and marketing allows him to provide you with a website that not only looks and functions beautifully but also makes you money.

Jim is Hubspot Certified, Inbound Certified, Primal Branding Certified and holds a certification in the Hubspot Design tools.

Sam Travelstead

Project Management

You have a long to-do list, and don’t have the time or the resources to check them all off on your own. To truly grow your business, you need a strategic marketing plan, sales enablement solutions, and a reliable team to get the job done.

As a seasoned project manager with Inbound and Client Management certifications, Sam harnesses the expertise of the ROI Crew. She will help plan and implement marketing strategies that align with your business and sales goals to ensure all projects are delivered on-time, within scope, and on budget.

Oscar Thipphakhinkeo

Development

Zeke Swanson

Marketing

Your company has an expectation that marketing efforts will translate into increased sales

As the Internet Marketing Associate Zeke helps ensure the intricate parts of your marketing efforts are executed so that your companies content and web design, and sales processes will flourish. 

Zeke is Inbound Certified, and also holds a HubSpot software certification.

Tiffany Honea

Human Resources

Tiffany is ROI’s Office Director and Mother Hen. She makes sure everyone at ROI is taken care of, which basically means fed, paid and scolded for not tidying desks. Tiffany earned a B.S. in Psychology. 

Jesse Pennington

Marketing Technology Consultant

Ask Jesse his thoughts on digital marketing innovation and you’ll get an easy answer: “It’s all about bringing the right message to the right people in as few clicks as possible.”

Since 2011, Jesse has built and maintained websites on HubSpot for small businesses and Fortune 500 companies alike. With a background in front-end development, he’s overseen the full agency process from assistant all the way up to agency ownership and operations. As a consultant for ROI, Jesse ensures your project and account runs smoothly and also provides strategic planning advice.

Jesse has several years of experience in web design and development, HubSpot software, HubSpot CRM and Inbound Marketing.

Rebecca Monterusso

Content

You’ve done the incredibly difficult work of creating a business you’re passionate about and can’t wait to tell everyone. Now comes the hard part—reaching your potential customers and making sure that what you’re saying resonates with them. You know you can solve their problem, but you have to be able to communicate that to them, to connect with them. 

Rebecca can seamlessly adapt to your business, understand your story, and figure out how to best tell it so that your potential customers can easily find you. She knows how to be authentic, to teach something in its simplest form, and to use that knowledge to help you grow your business. 

Rebecca is certified by Story Grid and HubSpot Inbound Marketing Methodology.

Kimberly Kessler

Content

The heart of content messaging is connection. The words you use are meant to evoke an emotional response in your audience. If you can't connect with potential customers, your marketing can't provide you with a substantial ROI.

Kim's expertise is in finding the story beneath the surface of your messaging—the heart of what is truly at stake for your audience. Uncovering this truth allows her to intentional craft every word to resonate with your customers, ensuring your message flows and connects in a way that is authentic and meaningful. 

Kim is StoryBrand Certified and Story Grid Certified.

James Timberlake

Project Management

James spent 15 years helping a wide range of businesses, from mom-and-pop shops to Fortune 100 companies, build rapport with their customers by telling their authentic stories. In the process, he gained a passion for finding the human narrative behind brands like Netflix, SAP, SimplyHired, and the American Lung Association.

Today, James helps share the stories of some of the world’s most inspiring people and businesses as they shape our world for the better. Using direct, honest, and open communication and a genuine love of people and service, James bridges the gap between organizations and the real people they serve. 

Fern

Recruiting

As the senior recruitment officer at ROI Online, Fern entertains the team and our clients – when she isn’t hiding under her chair. She rescued her people parents (Steve and Carly) several years ago and has been a part of the ROI Team ever since. Her specialties include avoiding eye contact, stealing food off the table, running away from Jim, and crop dusting. We don’t hold it against her; she’s had a ruff life.

LeAnn Reyes

Project Management

You are entrusting your business’s most valuable asset — its brand — to an outside agency, and investing more than just money. Outsourcing your marketing is a big step, one that likely keeps you up at night. 

As the Client Success Manager, LeAnn works closely with you to define success for your business, help you reach your goals, and build a bridge between your business and ours. Thanks to her 10-plus years of project management and business analyst experience, she knows how to set SMART goals and deliver a measurable ROI. In addition to being certified in StoryBrand and Inbound, LeAnn specializes in customer experience, marketing automation, data analytics, and Blue Ocean Strategy. 

Sarah Kreusel

Content

Sarah assists with research and analysis at ROI Online. Her job is to get to know clients, their goals and their customers by staying up to date with industry trends and conducting in-depth buyer persona research. She helps create fresh online content to support the StoryBrand framework and inbound marketing methodology. Sarah holds a B.S. in Business Marketing from Southwestern Assemblies of God University. She is both HubSpot and Inbound Certified.

Tiffany Honea

Human Resources

Tiffany is ROI’s Office Director and Mother Hen. She makes sure everyone at ROI is taken care of, which basically means fed, paid and scolded for not tidying desks. Tiffany earned a B.S. in Psychology.