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THE ROI ONLINE PODCAST

[Feature Friday] Author Sarah Selecky on How to Craft Stories and Why They Matter - The ROI Online Podcast Ep. 40

On this episode of the ROI Online Podcast, Author Sarah Selecky talks with Steve about the different forms of story, how storytelling can improve your sales, and why it’s the best way to talk to the humans you’re trying to reach. 

Fitness Author Dale L. Roberts on Self-Publishing & Hitting It Big on YouTube - The ROI Online Podcast Ep. 39

YouTube is a huge platform with millions of viewers, but achieving success as an entrepreneur on YouTube is easier said than done. On today’s episode of the ROI Online Podcast, fitness author & YouTube expert Dale L. Roberts shares the one metric you need to build a YouTube channel that leaves people coming back for more.

[Feature Friday] Brad Farris on Why Running A Business Is The Best Self Improvement Program - The ROI Online Podcast Ep. 38

On this episode of the ROI Online Podcast Steve talks with Brad Farris about what it takes to run a business and how it changes you along the way. Brad works at Anchor Advisors where they help owners of growing creative service firms who do marketing, advertising, PR, and web design to better run their businesses. 

Colin Gray on Why Podcasting is a Great Business Strategy - The ROI Online Podcast Ep. 37

On this episode of the ROI Online Podcast, Steve talks with Colin Gray, the founder of The Podcast Host and Alitu, two tools that help make other podcaster’s jobs easier.

[Feature Friday] Laurent Notin on Applying a Global Mindset to Marketing - The ROI Online Podcast Ep. 36

On this episode of the ROI Online Podcast, Steve talks with Laurent Notin about his business experience in Southeast Asia, CrossFit, self-discipline, entrepreneurship, and how all of that shaped Laurent into the business coach he is today. 

Author Aaron Gendle on How to Use Podcasts to Promote Your Book - The ROI Online Podcast Ep. 35

On this week’s episode of the ROI Online Podcast, author Aaron Gendle shares his tips for using podcasts to spread the word about your book and find new readers in unexpected ways.

[Feature Friday] Ali Hammoud on How to Up Your Sales and Marketing Game with Videos using Vidyard - The ROI Online Podcast Ep. 34

On this episode of the ROI Online Podcast, Steve Brown talks with Ali Hammoud about the capabilities of Vidyard and how you can use it to stand out among the noise. 

Author Brian Mohr On Hiring With Purpose, Vulnerability, & Music - The ROI Online Podcast Ep. 33

How can you make sure you hire the right person for every job? On this episode of the ROI Online Podcast, author and senior-level recruitment expert Brian Mohr shares the key to hiring with purpose.

[Feature Friday] StoryBrand Guide Erika Bryant on How to Make Your Marketing a Piece of Cake - The ROI Online Podcast Ep. 32

On this episode of the ROI Online Podcast, Steve talks with StoryBrand guide Erika Bryant about how to stay interesting and make marketing a piece of cake. 

Dr. Lindy Ledohowski on Imposter Syndrome & Running a Tech Company - The ROI Online Podcast Ep. 31

On this episode of the ROI Online Podcast, Dr. Lindy Ledohowski of Essay Jack, shares the challenges she faced in transitioning from a professor to the CEO of a tech company—and how that transition has transformed her personal identity.

[Feature Friday] StoryBrand Guide Catherine Brown on Why Sales Isn’t the Dirty Word We Think It Is - The ROI Online Podcast Ep. 30

 On this episode of the ROI Online Podcast, Catherine Brown and Steve talk about how to rethink sales, what it means to be sincere and creative when selling, and the importance of effective sales processes. 

Author Sacha Black on How to Write Multi-Dimensional Villains - The ROI Online Podcast Ep. 29

On this episode of the ROI Online Podcast, author Sacha Black shares the key elements of a good villain and how authors can transform their villains from bland to bold.

[Feature Friday] Jesse Pennington on Using Tools like HubSpot to Run Your Business Smoothly - The ROI Online Podcast Ep. 28

On this episode of the ROI Online Podcast, Steve talks with Jesse Pennington of Begin Bound, a HubSpot Solutions Partner, about utilizing tools in your business and how it makes your job easier. 

Author Josh Patrick On Creating A Sustainable, Sellable Business - The ROI Online Podcast Ep. 27

On this episode of the ROI Online Podcast, author Josh Patrick shares 5 practical ways entrepreneurs can maximize the value of their company and sell for a price they can feel proud of.  
 

[Feature Friday] Dr. Kris Wusterhausen on How Individualized Healthcare Can Help You Live the Life You Want - The ROI Online Podcast Ep. 26

On this episode of The ROI Online Podcast, Dr. Kris Wusterhausen of The Resurge Clinic and Steve talk about how individualization—in healthcare, marketing, lifestyle—is important to living the life of your dreams. 
 

[Feature Friday] StoryBrand Guide Alex Schauer on Applying Good Marketing Principles to a Family Run Business - The ROI Online Podcast Ep. 25

On this episode of the ROI Online Podcast, StoryBrand Guide Alex Schauer talks with Steve about her experience working for her family’s business and becoming a StoryBrand Guide to help others market theirs. 
 

Author Allan Langer On Selling More By Selling Less – The ROI Online Podcast Ep. 24

On this episode of the ROI Online Podcast, sales expert and  StoryBrand GuideAllan Langer shares his strategies for breaking away from the persona of a pushy used car salesman and selling more by selling less.

[Feature Friday] StoryBrand Guide Schell Gower on How Sales and Marketing Should Work Seamlessly Together - The ROI Online Podcast Ep. 23

On this episode of the ROI Online Podcast, Steve talks to StoryBrand Guide  Schell Gower about blending sales and marketing.

Retired UFC Fighter Eliot Marshall on Fear, Depression, & True Strength - The ROI Online Podcast Ep. 22

What’s true strength: beating up a tough opponent, or admitting the tears you shed when the fights are over?

On this episode of the ROI Online Podcast, Brazilian Jiu-Jitsu black belt Eliot Marshall shares the many lessons he’s learned as a bullied kid turned UFC fighter turned business owner—and how these lessons apply to life outside of the ring as well.

 

Agency Coach Clodagh Higgins On Managing/Growing A Healthy Business - The ROI Online Podcast Ep. 21

On this episode of the ROI Online Podcast, Clodagh Higgins explains how she helps other entrepreneurs identify what kind of business they want their company to be and take the right steps to get it there.

[Feature Friday] Tibor Nagy of the Mindset Horizon Podcast on starting and running a successful podcast for your business - The ROI Online Podcast Ep. 20

 "What does changing your mindset and creating a podcast do for your business? On this episode of the ROI Online Podcast, Steve Brown talks with Tibor Nagy of the Mindset Horizon Podcast about the importance of studying yourself and your values to make your business more successful."

Tibor Nagy has worked as an architectural engineer, a country manager, and in sales and project management. He was in German, Austria, and Switzerland before ending up back in Budapest, Hungary where he did his university studies and now lives. 

Digital Marketing Expert Jay Owen On The 4 People You Need To Succeed: The ROI Online Podcast Ep. 19

On this episode of the ROI Online Podcast, Steve talks to entrepreneur and author Jay Owen about the problems business owners face that no one is talking about, the importance of having a system, and the four kinds of people you need to achieve success. 

HubSpot CPO Christopher O’Donnell On Leadership & Making Music - The ROI Online Podcast Ep. 18

On this episode of the ROI Online Podcast, Christopher shares the story of how he combined his love of storytelling and his passion for music to create songs that have a million views on YouTube.

[Feature Friday] StoryBrand Guide Wes Gay on the Importance of Empathy, Clarity, and Generosity in your Business - The ROI Online Podcast Ep. 17

On this episode of the ROI Online Podcast, Steve chats StoryBrand Guide—and later Agency owner—Wes Gay about taking the StoryBrand Marketing training when it first came out. Wes talks about the importance of empathy, clarity, and generosity in your business.

Author Kristina Stanley on How to Write a Successful Fiction Book — The ROI Online Podcast Ep. 15

On this episode of the ROI Online Podcast, Steve chats with author Kristina Stanley about her personal writing journey, how she became an entrepreneur, and the truth about how difficult it really is to write a good book.

 

[Feature Friday] Cody Musick on the Importance of a Comprehensive Marketing Strategy Over the Status Quo - The ROI Online Podcast Ep. 14

On this Feature Friday episode of the ROI Online Podcast, Steve talks with Cody Musick—formerly of Open Range Field Services, LLC—about the importance of a comprehensive marketing strategy. 

 

Tucker Max on the Biggest Challenges & Rewards of Writing a Book for Your Business - The ROI Podcast Ep.13

On this episode of the ROI Online Podcast, Steve talks with author and business owner Tucker Max about how entrepreneurs can create successful books (even if they don't feel like they have a story to share).

JD Sherman On Why Small Businesses Need Sales & Marketing Tech To Succeed — The ROI Online Podcast Ep. 12

On this episode of the ROI Online Podcast, Steve chats with JD Sherman, president and COO of HubSpot, about how his time at HubSpot changed the way he saw marketing and sales.

Tina Smith From Creative, How Business Owners Can Stay True to Themselves on Feature Friday Ep.1

On this Feature Friday episode of the ROI Online Podcast, Steve talks with Tina Smith—owner of the StoryBrand Certified Agency Creative—about how to make the right business decisions when times get challenging. 

StoryBrand Guide Brian Sooy Blending Clear Messaging & Clear Design - The ROI Online Podcast Ep. 10

In this episode of the ROI Online Podcast, host Steve Brown speaks with fellow StoryBrand guide Brian Sooy. Brian is an agency owner, author of Raise Your Voice, and podcast host with a background in design.

Realtor Rick Turner How to Achieve Success Using Your Enthusiasm - The ROI Online Podcast Ep. 9

This week on the ROI Online Podcast, Steve chats with Realtor® Rick Turner about the necessity of a complete business growth system and the role enthusiasm plays in your success.

Stephen Eoff How StoryBrand Helped Grow His Family Business - The ROI Online Podcast Ep. 8

On this special segment of Client Convos on the ROI Online Podcast, Steve chats with Stephen Eoff about the importance of having a digital presence in today's fast-paced world, especially during the COVID-19 pandemic.

Josh Taylor How StoryBrand Can Grow Your Business - The ROI Online Podcast Ep. 7

On this episode of the ROI Online Podcast, Steve chats with entrepreneur and StoryBrand Guide Josh Taylor about the role story plays in a business's success.

Charlie Hoehn On How To Get Hired And Cure Your Anxiety - The ROI Online Podcast Ep. 6

In this episode of the ROI Online Podcast, host Steve Brown interviews Charlie Hoen, a young entrepreneur, author, and public speaker.

Will Leach Why Emotions & Mindstates Are Key To Successful Marketing - The ROI Online Podcast Ep. 5

In this episode of the ROI Online Podcast, host Steve Brown interviews Will Leach, author of Marketing to Mindstates, founder of Triggerpoint, and CEO of the Mindstate Group.

Patrick Hanlon On The Components That Fuel Successful Brands - The ROI Online Podcast Ep. 4

In this episode of the ROI Online Podcast, host Steve Brown speaks with Patrick Hanlon, author of Primal Branding.

Brian Burkhart On Entrepreneurship, Your Gifts, And Communication - The ROI Online Podcast Ep. 3

On this episode of the ROI Online Podcast, Steve talks with Brian Burkhart about the world of entrepreneurship, unleashing your gift into the world (even when it isn't easy), and how important communication is when running a business.

Jason Boyett Freelance Writing And The Benefits of Podcasting - The ROI Online Podcast Ep. 2

In this episode of the ROI Online Podcast, host Steve Brown interviews Jason Boyett, Amarillo resident and host of a podcast centered on Amarillo locals.  Jason has a background in advertising and writing, and he decided to start his podcast in order to help fellow Amarillo residents get to know local people.  This was a calculated risk, as locally-focused podcasts are in some sense designed to not attract a very broad audience.  But Jason has been pleasantly surprised by the positive response his work has received, and by the ways in which it has given him influence and helped forge connections between people.

Amy Foley On Remote Work, Hiring Remote Workers, And More - The ROI Online Podcast Ep. 1

In this episode of the ROI Online Podcast, host Steve Brown interviews entrepreneur Amy Foley, co-founder of Inbound Back Office. Amy wears many hats as a wife and mother, business woman, and host of a marketing podcast. One of the most unique things about Amy’s work is that her company is entirely remote; she believes strongly in the value of remote work, having seen its positive impact in her own life after being forced to work from home for a month to care for her child after an injury. Amy slowly worked her way into fully remote positions, saw a need in the marketing field for trained freelance workers, built a team to help her meet this need, and eventually partnered with Michal Reynolds to create a fully remote company to come alongside other organizations.

 

 

Before Your Call: A Few Things You Should Know

Thanks so much for agreeing to be a guest on the ROI Online Podcast! I’m pumped to interview you.