[Feature Friday] Pamela Wagner on Not Wasting Money On Useless Ads: The ROI Online Podcast Ep. 63

Do you feel like you're losing money to your ad campaigns? In this Feature Friday episode of the ROI Online Podcast, GoogleAds expert and CEO of Ajala Digital Pamela Wagner talks about the common mistakes people make when it comes to investing in Google and Facebook Ads, and how businesses can leverage them profitably.

Watch This Episode ⬇️

Pamela used to work for Google as an Ad Specialist and became quite the expert on the matter. She’s now the founder and CEO of Ajala Digital–a boutique paid ads agency that specializes in managing Facebook, Google, LinkedIn, or Amazon Ads for 6 & 7 figure businesses. Her primary goal is to support your business growth through efficient ad strategies across several tools & platforms.

Listen To This Episode ⬇️

It can feel like you’re throwing money away when you don’t know how to use ads effectively—whether it’s how they work, what it takes to fit them into your business model, or getting the communication right. In this episode, you’ll learn how to design and implement smart campaigns that lead to positive change in your business. 

Among other things, Pamela and Steve discussed:

• Pamela’s background with Google 
• When you should start considering ad campaigns
• What fundamentals you need in place before starting a campaign or using SEO
• What Custom Audiences are, and how to use them properly to be more effective 
• Common mistakes made in search campaigns
• The different types of campaigns out there
• All about Ajala Digital and how can they help you grow your business

Listen on your favorite podcast network:

• Apple

Also available wherever else you get your podcasts.